Livecity’s ability to deliver ways to use website traffic stats allows you to identify the current trends and their importance for your business. Knowing about the people who visit, and the patterns of how they do so, is vital for shaping a coherent web or business strategy. Site stats are one of the range of valuable tools to help you achieve this. Nowadays, everybody needs to know exactly what’s trending!
Website stats can also help you investigate the key area of the behaviors visitors display when browsing. It’s the online equivalent of a real-life retailer, who might alter the configuration of its layout, or rearrange stock items, after analyzing the journey people take throughout their store. You want to help people browse in the way you’d like them to, while matching their preferences and needs to create a both-win situation.
Every town planner likes to know the areas or direction from which drivers who visit their town arrive. Equally, it’s extremely helpful if you can discover exactly where your website traffic reaches you from. Such information allows you to amend your key landing pages, or add new ones, consider the SEO performance effectiveness of your site, and plan advertising or email campaigns, and give added prominence to certain social media sources.
What happens when someone views a certain page within your business website? Are they impressed or disappointed? Do they move on as you wish? When you can’t simply ask them, examining the Livecity statistics for your website page views can provide a strong clue. You’ll know which pages are popular, or less so, discover whether a single page view leads where you’d like it to, or how many people are simply offering you a casual glance in passing. The more you know, the better you can have your website perform!